I was speaking with so
meone today, oh let’s call her M. (because her name starts with an M) who mentioned that a friend of hers, lets call him B. (because I don’t know his name) was interested in getting a logo for his business.
Great idea, I thought, branding, and all. M. also suggested a website, but B. did not seem very excited. I asked M. what reason she gave to B. to have a site.
“Ummm, because it is 2009”, she replied.
I thought, well, overall maybe that is the best answer. When some people’s cats have websites and some businesses don’t, well that seems rather odd. Either the cats are taking over the world, which means me and the puppies are screwed, or some people still don’t see the reason for a website.
So there you go, the best reason to have a website. Don’t you love it when you get what the title promises? But why not I will throw in my next three reasons small businesses should have a website, for FREE.
1) It’s the Business Card on Steroids. If you think about it, a website is like the best business card ever. You can give it to people and they can’t lose it, or run it through their washer. It has a ton more information about what will fit on a business card. In the end, a lot more people are going to see it than your business card.
And that’s even if you go to every business after hours in your town and leave your business cards on top of the gas pumps. Does that not just smack of desperation, especially when you know a least half of them will be used to clean a dipstick.
2) Always On. Your website is always working for you. Once it’s up and out there floating in the inter-web, a prospect can find you at 3 am. I don’t know about you but I am not manning the phones after midnight. Unless you are my wife or my mom, I’m just not going to pick up. Sorry Nana.
3) Ninja Business. Returning to the business card example, wouldn’t you love it if every time someone in your area thought “Hmmmm, I need a lawyer, (mechanic, plumber, piece of fish) you could pop-out of the bushes and hand them your card?
Well that is what is happening when someone types a search in Google. If your site has some SEO juice (Search Engine Optimization, (makes it easier for Google to find you, check it out)) your digital business ca… I mean website pops up.
Anyway those are my top four reasons why you should have a small business website. Think you might need help reaching the next step? If you are in Charlotte Area contact 366 Marketing for a FREE Consultation.